What it is: A multi channel advertising campaign pitched for, won and created by the TV Works. The campaign originally comprised of two 30 second National TV commercials and a total of thirteen 15 and 30 second social media videos running on Instagram, Facebook and YouTube.

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The campaign was edited entirely from the client's existing footage to a carefully crafted voiceover delivering Forest Holidays' unique and timely proposition.

 

HOW IT WORKED: The campaign first hit screens on Boxing day 2021 with an initial burst running until the end of February 2022. It was repeated for Boxing day 2022 to end of February 2023, and every year since.

 

As of 2026 we have run more than 16 TV commercials in the campaign and it is still pulling hard, we are delighted to report.